By Bi5MiLl4hRunamuckfestival. Display Cabinet. At Monday, January 21st 2019, 03:25:56 AM.
This style of merchandising generally follows a few simple principles. Firstly, it should be easy for a customer to locate merchandise and compare and contrast different products in the same category. Secondly, there should also be some means of communicating information about the goods on offer. Lastly, the placement of products in strategic locations in order to give them the most possible exposure is key to this style of merchandising. There are many ways to achieve this, but having the correct display equipment is crucial.
If you have collectible items, you might want to use a display cabinet to show them off in. There is a wide range of styles available to choose from in these pieces of furniture. You can choose to use a wood cabinet to display your items or a metal and glass one. You can choose from the old world antique styles or the modern contemporary styles available. You can also find the cabinets with open shelving or closed glass doors. The style you choose depends on the type of items you wish to display and the decor of the room it will be in.
You also need to think about the geography of your store and the route that people will take through your store. If you know that there is something people will come into your store looking for, then you should make this quite hard to find - and the reason for this is that it will force them to look around and to see more of what you have to offer at the same time. You then use your display cabinet to promote the items you're having difficulty selling in the areas you know they are going to have to walk past and this way you can sell stock that isn't shifting or that is perhaps going to get you the biggest profit.