By Bi5MiLl4hRunamuckfestival. Display Cabinet. At Monday, January 21st 2019, 03:32:45 AM.
Visual merchandising is a time tested technique, which is designed to display a stores merchandise in the most appealing way possible. The idea behind this style of merchandising, is to highlight the positive points of your product in an attractive and engaging manner. It is quite difficult to do this online, so physical businesses still hold the edge over online stores in this respect.
Consider your collection's style. Room display cabinets should not dominate a collection. Instead, they should enhance it. If you have a collection of model 19th century sailing ships, for example, choose a cabinet with traditional styling that will give your collection a "period" feel. Regardless of style, however, be sure that your cabinet has adjustable shelves. Consider alternate locations. Most people who want curio cabinets tend to want to place them in a living room or den. If you think creatively, though, you might be able to find an innovative way to display your collection. Here's an idea: what about a display cabinet built underneath a kitchen counter or island? Since the kitchen is the most used room in many houses, you'll have more opportunities to view your collection if it's located here.
Another useful place to stand your display cabinets is at your POS - your 'Point Of Sale'. The reason this is so important is that it can help you to work with the psychology of your buyers. Basically this way you will be able to attract people to your chosen items at the point where their wallet is already out and where they are already committed to spending money and to queuing. The best items to sell at this point are cheaper things that you can best hope to sell on impulse to people who want to add something small to their order.